I don’t want to create a hustle; I want to create a legacy. What’s the difference you ask? A hustle is something you do to get money quickly. A hustle is something to keep you busy with a bit of extra money in your pocket. A legacy may not pay you much in the beginning, but the rewards are greater. A legacy will make money and makes you happy thereby increasing your longevity. I don’t want the quick money; I want the longevity!
Here are 5 ways to create a LEGACY and not a HUSLTE:
1. Take yourself seriously. If you treat your business like it’s a quick way to make money it will become just that. Believe in yourself and your services/products. Tell people you are a professional, present yourself as a professional and maintain a work ethic like a professional. Invest in your business, your business development and mentorship. If you take yourself & what you do seriously so will others.
2. Do your homework. Yes, your history homework. Look at businesses or entrepreneurs that you admire. Those superheroes likely had humble beginnings. Do a bit of research to find out what their early days were like. Learn from their lessons and study how they grew their legacy.
3. Think BIG but start SMALL. Entrepreneurship is a marathon not a sprint! Take your time. Don’t make your business a big business until you have established yourself in the industry. Instead let the business grow with you. Trying to grow with the big business you create may set you up for a quick hustle instead of a lasting legacy. However plan and run your business like it’s an EMPIRE! If you are prepared for the business to become HUGE it won’t take you by surprise.
4. Redefine. There comes a time in your business when you may have to reinvent your brand. Redefining and reinventing your business to stay relevant is necessary! You may need to redefine things a bit when you grow, or when you want appeal to a new audience. Don’t be afraid to take your business in a different direction than you initially planned. You can tweak things, but still stay inline with your purpose, mission and personal morals.
5. Watch your cash flow. Always pay attention to how much money is coming in and how much money is going out. Find ways to keep your overhead low. I do not encourage any business to cut corners; however if you can save a few dollars here or there do it! Buy things in bulk, buy less of something you do not use often, shop around for the best pricing from manufacturers. Losing or wasting money is the quickest way to have to stop your hustle and get a new one. I don’t know about you, but I want a consistent business/ legacy and not the stress of finding new hustles!
I know everyone is different so I ask: what would you rather a hustle or a legacy?